Biography



An array of designs for today’s self-assured fashion forward woman. Hamra epitomizes Arabian silhouettes with contemporary styles. With her one of a kind cuts and rare styles, Hamra has impressed the fashion industry with a distinctive fashion line that can be passed on from generation to generation.

Her timeless collections include, capes, kaftans, cocktail dresses, and sophisticated clothing for men and and fairytale dresses for little girls.

Her shows are known for their powerful mystery and raw energy, aswel as the romantic, nature of the clothing. Integral to the HA designs is the juxtaposition between contrasting elements of femininity, strength and the traditional majesty.

Hamra believes ‘Clothing being the extension of ones soul’.

Hamra graduated from England where she was born and raised.

Fond of philosophy and language Hamra then enrolled and completed a BA degree in modern Arabic at the university of Leeds.

After arriving in Dubai 2003, Hamra set up her label ‘Hamra Alam’, and has established her base there, and successfully launched her collections across the major malls in Dubai and is now venturing into the rest of the GCC countries including Kuwait, Saudi Arabia and Qatar.

Hamra further teaches fashion/Design and is a wardrobe stylist, a fashion presenter, and an active business entrepreneur.